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Digital Marketing 101 by ex-Googler
7 November 2019 | 6:30PM – 8:30PM
This interactive bootcamp, a practical approach to the topic, teaches individuals (both professionals and students) all they need to know about digital marketing.
The bootcamp is delivered by ex-Googler Frederic Kalinke and is packed full of practical knowledge and insights, providing the perfect complement to theoretical business school courses. In only two hours, learn about 45 digital marketing concepts including:
▪ Web Analytics
▪ Conversion Rate Optimisation
▪ Behavioural Economics.
More than that, the workshop comes with practical end-of-course exercises and a bank of book, podcast and article recommendations, to allow students to practice their skills further.
Frederic offers great insights to anyone wishing to apply to Google, Amazon or Microsoft, or start their own businesses, providing tips which help in FMCG, consulting or entrepreneurial career paths.
This bootcamp is free for members (non-members £10).
You can book your slot by filling in the sign up form in the link below.